Content Marketing, Social Media, and SEO
City Floor Supply
Based in King of Prussia, Pennsylvania, City Floor Supply is a leading nationwide distributor of hardwood flooring, finish, machines, and installation products. We have been working with them since 2014 to create and execute on a comprehensive content marketing and social media strategy to build brand awareness. The results include driving qualified traffic to their site, driving sales, building credibility, and increasing social shares and followers.
Objectives
- Increase website sales.
- Attract more social media followers.
- Create helpful blog posts to attract qualified traffic to the City Floor website.
- Use content to increase City Floor Supply's credibility within the industry.
Our plan and execution
We wanted to help City Floor Supply increase their authority and credibility using informative blog posts written with their target customer in mind.
In turn, this would increase their website traffic and drive sales.
Blog posts highlight products available for purchase in the City Floor Supply online store in addition to more informative posts to increase search engine traffic for target keywords. We also post to social media regularly to continually attract and engage with new clients.
The results
Website traffic has increased by over 1,500% between 2014 and 2021. The monthly average of new users increased from 2,500 in early 2014 to 43,000 in early 2021.
We continue to publish blog posts twice weekly to ensure City Floor Supply’s continued dominance in search.
City Floor Supply has since expanded to a second location in Delaware and has started a sister company, Wide Plank Floor Supply.
Want results like this?
We’re experts at making websites more visible online. We have helped a variety of businesses build awareness and drive sales on their websites.
Book a call with us today.
